David Beckham is on his way to launching the start of his soccer career in with the L.A. Galaxy, and it's not just jaded Los Angles celebrities who are excited. Hispanics from all around the Los Angeles area are excited to see this famous player.
The L.A. Galaxy's fan base is approximately 50% Hispanic, so really it should come at no surprise, - but it did come as a surprise to me to hear about Beckham's draw among Hispanics.
But it makes sense, soccer has the wild popularity of American football in Latin America, thus, it follows that Hispanics already know who Beckham is.
Broad Appeal:
The L.A. Galaxy's new soccer player will appeal not just to the average American housewife, but also to Hispanics who are already snapping up season tickets to go see what is the phenomenon of Becks.
-El Pansonsote